Publicity Kit

Many companies showcase their awards on a compliance page, displaying award foils and detail. Below are some examples of how achievements have been incorporated onto individual webpages.

Compliance Page:

Products/Services Page:




About Us/Company History Page:




We manage our searchable awards web pages on a near-daily basis—http://uptimeinstitute.com/uptime-institute-awards—this list is the most up-to-date authority on published Tier Certifications. Outside that published list, we do not provide comment on specific projects. Please do note, however, that it is possible for a project to have not reached the point where awards are published and not all clients authorize awards to be published.

Official foils are provided at the time of awarding. Any questions on awards can be sent to: [email protected].

Contact us here if you would like assistance with your blog or white paper. We also have opportunities to work with us on a guest blog for Uptime and would love to hear from you.

Blogs:

Blog posts are another way to showcase your achievements and talk about your team’s experience as you went through the process. Be sure to add photos and quotes to bring the story to life and share it over your social channels.

Examples:
Rogers Business
NEXEREN
EBRC
BBVA
BBVA
Telefonica

White Papers:

White papers differentiate your company further by showcasing your technical prowess and excellence and detailing your accomplishment.

Examples:
NEXTDC

Your organization’s recent achievements can also be shared with your employees, partners, investors and stakeholders as part of your ongoing communications. This could include making internal announcements to employees while using new or existing communication channels to ensure that they can participate and share in your good news. Examples include newsletters and annual reports.

Investor Relations Page: Internal Communications:
Clients have shared the process of certification they have gone through with individual or multiple data center sites, showcasing the significance of the achievement and highlighting the impact it brings to the organization.

Company Newsletters: 
Newsletters are another good way to communicate achievements to staff. Your announcement in a newsletter could be a derivative of a press release, a case study, or simply a few sentences explaining the process and the significance of the achievement.

Here is some example copy for a newsletter:
We are pleased to announce that (Company) is further extending our push for excellence and have achieved Uptime Institute’s (list award here), validating that our organization now meets global standards to demonstrate our strong commitment to existing and future customers. Our exemplary team worked directly with Uptime experts to complete the assessment, utilizing and adding best practices. We continue to learn and improve, with the opportunity to go deep into each step of our technical and operational processes and activities. This includes applying the information we learned to team training, vendor training, visitor training and more. We have been able to change some internal training processes and build upon Uptime's recommendations. We are proud of our internal teams and what we have been able to accomplish.

Training Materials: 
Most companies have some form of formal training for new employees or when existing staff transition from one department to another. The onboarding and continuous training materials developed by organizations is yet another great opportunity to educate company staff on organizational achievements, awards and certifications.

Annual Reports:
When annual reports are created, include a description of your achievement along with the foil image. This provides additional exposure to stakeholders and emphasizes the significance and value the achievement presents to your organization.

	We are pleased to announce that (Company) is further extending our passion for excellence and have achieved Uptime Institute’s (list award here), validating our organization’s strong commitment to existing and future customers.

Sales, Product and Site Specific Collateral:
Sales and product collateral and videos present more opportunities to further highlight, display and promote your organization's story and the value of your achievement.

Case Studies:
Case studies detail the steps you took with Uptime experts to overcome challenges, earn your award and deliver your customers value. If you want to dive deeper into the purpose behind your Uptime Certification and what it took to attain it, a Case Study will help - view examples of Case Studies, or "Client Stories", that we have worked on with some of our clients: 
https://uptimeinstitute.com/clients


Videos